“Telling the stories of real people 'Perfectly Imperfect' sheds a light on some of the negative effects of social media on peoples body image and self-esteem. Mixing the worlds of music promo and documentary to create an honest representation of what it means to be 'Perfectly Imperfect.” Director Dan French
Dan adds- “It's not often an opportunity to pitch on something with real heartfelt meaning comes across your desk. As soon as I read the brief I knew there was a chance to create something that would hopefully touch people and make a comment on an aspect of our lives that we only recently started talking about. Social media has just recently begun to be put into the limelight for some of its negative effects on mental health and it's likely something all of us have experienced whether we are aware of it or not. It was an incredible experience to hear all the stories from the people that applied to the casting call and to work with this brave group who were totally willing to share their experiences with me and work to recreate some of these moments on screen. The performances were raw because they were real and I'll remember those moments on set for a long time to come.”
Artist: Declan J Donovan
Track: Perfectly Imperfect
Label: Polydor
Commissioner: Ore Okonedo
Director’s rep: Marisa Garner
Credits:
Production Company: Papaya Films
Director: Dan French
EP and Producer: Pilar Muro
DP: Ben Cotgrove
Production Manager & Covid Supervisor: Kira Fitzpatrick
1st AC: Anil Duru
2nd AC: Anastasiya Cherkasyuk
Gaffer: Owain Morgan
Spark: Isobel Jones
Art Director: Lyndon Ogbourne
Art Director Assistant: Brie Ahmed
Make Up Artist: Louise Hall
Runner: Lauren Gwynn
Runner: Esteban Gamba
Post Production Company: Big Buoy
Colourist: Alex Nerzic
Post Producer: Nick Foote
Key Equipment: PixiPixel